First Impressions Count! We develop hundreds of direct mail packages each year for our clients, so we think about what goes on direct mail outer envelopes A LOT. The outer envelope (OE) is the first impression your mail makes, and…
UPDATE: If you missed any of our presentation or would like to share this content, please click below. FREE GIFT! Over the last 20 years, we’ve participated in billions of mailings, to mailboxes around the globe. Through this experience, we’ve…
Why Your Brand Matters in Direct Mail Does your brand matter in direct mail? Direct mail purists insist that response is the result of interplay between offer, the mailing list, and the message/value proposition. Some recent experience would indicate that…
Crush your sales goals this holiday season Want to stand out and crush your sales goals this holiday season? Then our September DMAnc.org event is for you! Come mingle, enjoy great hors d’oeuvres, and beer & wine, at the newly…
Direct Mail: A top performing marketing channel Direct mail is back and driving more response than ever! Improvements in targeting, printing, attribution analytics and multi-channel experiences have propelled direct mail to a top performing channel for marketers. In this marketing…
NEW REPORT: Benefits of direct mail marketing Direct mail is back and driving more response than ever! Improvements in targeting, printing, attribution analytics and multi-channel experiences have propelled direct mail to a top performing channel for marketers. In this marketing…
When you make a living in the world of direct mail as I do, you tend to field a lot of comments about junk mail. So, I’m attempting to set the record straight on: What it is. Why you get…
We're going to hear from an expert in a marketing channel most people don't associate with technology. Mike Gunderson is the President of the creatively named direct mail service, Gunderson Direct. Mike and his company have provided direct mail services…
© 2003-2023 Gunderson Direct, Inc.
Privacy Policy | Terms of Use | Opt Out