Clever is not a KPI
An important lesson for every aspiring copywriter. When I began my career as a copywriter, I made the same mistake that thousands and thousands of creatives before me had: I thought I was hired to be an artist. I was…
An important lesson for every aspiring copywriter. When I began my career as a copywriter, I made the same mistake that thousands and thousands of creatives before me had: I thought I was hired to be an artist. I was…
Earning extra on the side sounds great. But there’s a side-hustle cost people don’t talk about. The internet is not short on blogs and articles featuring remote work-friendly life hacks, ways to invest to beat a bear market, and how…
Why You Should Unplug During PTO In September 2021, I went on the best vacation of my life. A lot of things contributed to making it my favorite trip of all time: the location (Portugal), my traveling companion (a friend…
Here’s what I forgot… and what I relearned. Recently, I had three very different meetings across three days. The first was a lunch meeting with a startup to discuss their positioning and new business strategy. The second was a performance…
The numbers are in, and y’all killed it! Thanks to your hard work and dedication, a whopping $52,885 in donations raised through our Better Every Day Challenge will be going to the nonprofit Special Forces Sports Foundation. Special Forces Sports…