How Core Values are Changing Our Company
Being Good at What You Do Isn’t Enough Any More What makes for a great project, a great team and great place to work? When I joined Gunderson Direct there were five of us. Now we’re nearly 20. I grew…
Gunderson Direct Recognized by Clutch as a Leading Direct Marketing Agency in 2019
At Gunderson Direct, we are committed to providing best-in-class direct marketing services to our clients. Today we are excited to announce that we have claimed a top spot on Clutch’s list of the best direct marketing companies in their 2019…
What Caught Our Attention at the LendIt Fintech 2019 Conference
Inclusion Lenders Make an Impact at LendIt Fintech What an incredible turnout at this year’s annual LendIt Fintech conference, held in our very own San Francisco! With over 5,000 attendees and hundreds of speakers from the top fintech companies, this…
Beat the Control — Creative Testing
A Brief Guide to Developing Direct Mail Creative for Testing Direct mail is our passion and we love figuring it out for clients who are committed to the channel. Many clients come to Gunderson Direct for the full range of…
Gunderson Direct Recognized as a Top 25 Direct Marketing Agency
Gunderson Direct Inc. Hayward, CA Release: November 28, 2018 Gunderson Direct ranks among the top 25 direct marketing agencies worldwide! In a survey and analysis of direct marketing agencies by The Manifest, Gunderson Direct was named as one of the top…
Leap and Repeat: Accelerated Direct Mail Testing
A strategy to optimize campaign performance Many companies that rely on digital channels for acquisition are testing into the direct mail channel for the first time—for good reason. Direct mail response and conversion rates are often higher than digital, and…
Gunderson Direct Featured Among Top California Service Providers!
Gunderson Direct Inc. Hayward, CA Release: September 24, 2018 Gunderson Direct Featured Among Top California Service Providers! Even in an increasingly digital world, direct marketing is just as important as ever. Here at Gunderson Direct, we’re well-versed in the best…
Gunderson Direct is an Animal
Recently, we asked the team one anonymous survey question. The responses were a lot of fun, so we thought we'd share them here. If you had to describe our company as an animal, what animal would it be, and why?
Direct Mail — Forever Young
Authentic Marketing Speaks to Millennials Currently, there are over 92 million millennials in the U.S.¹ They spend over $65 billion each year, and hold a whopping $1 trillion in purchase influencing power.² It’s easy to see why this generation is…
Gunderson Direct Extends Data Expertise
Gunderson Direct Inc. Hayward, CA Release: July 9, 2018 Gunderson Direct Welcomes Alexa Sundberg Gunderson Direct is proud to announce the addition of Alexa Sundberg as VP of Data and Strategy to lead the agency’s data services. Her focus will…