Crush your sales goals this holiday season Want to stand out and crush your sales goals this holiday season? Then our September DMAnc.org event is for you! Come mingle, enjoy...
09Aug 2018
25Jul 2018
Direct Mail — Forever Young
Authentic Marketing Speaks to Millennials Currently, there are over 92 million millennials in the U.S.¹ They spend over $65 billion each year, and hold a whopping $1 trillion in purchase...
17Jul 2018
Gunderson Direct Extends Data Expertise
Gunderson Direct Inc. Hayward, CA Release: July 9, 2018 Alexa Sundberg, VP, Data & Strategy Gunderson Direct Welcomes Alexa Sundberg Gunderson Direct is proud to announce the addition of Alexa...
15Jul 2018
Direct Mail: A TOP-PERFORMING MARKETING CHANNEL
DOWNLOAD PDF ↓Direct Mail: A top performing marketing channel Direct mail is back and driving more response than ever! Improvements in targeting, printing, attribution analytics and multi-channel experiences have propelled...
10Jul 2018
Don’t call it a comeback. I’ve been mailing for years.
DOWNLOAD PDF ↓NEW REPORT: Benefits of direct mail marketing Direct mail is back and driving more response than ever! Improvements in targeting, printing, attribution analytics and multi-channel experiences have propelled...
10Jul 2018
Setting the Record Straight on Junk Mail
When you make a living in the world of direct mail as I do, you tend to field a lot of comments about junk mail. So, I’m attempting to set...
10Jul 2018
The Importance of Customer Lifetime Value in Direct Mail
Lifetime value and customer acquisition cost Many direct marketers focus on response and conversion rates to determine the success of a direct mail program. Based on those analyses they often...