Maximizing Your ROI with Direct Mail
Is the cost of direct mail worth it? The short answer is yes, and this is how to boost your ROI from it. When you print and send a direct mail piece, what are you getting? The campaign may cost…
How to Test Your Direct Mail Campaigns
Key takeaways: Review the data of past campaigns Determine your control pieceTest & measure - let the data inform decisions Testing is the best way to improve direct mail campaigns and their outcomes, we share the best methodologies. The “marketing…
Maximizing Your ROI with Direct Mail
Is the cost of direct mail worth it? The short answer is yes, and this is how to boost your ROI from it. When you print and send a direct mail piece, what are you getting? The campaign may cost…