Ranked Best DM Agency - 2022

Gunderson Direct is an award-winning marketing agency that specializes in direct mail. We work with large companies and well-funded start-ups that want a more reliable, measurable, and scalable approach to acquiring top-of-funnel leads and driving sales.

We're a Top DM Agency With 98% Customer Satisfaction

Get started with Gunderson Direct

Case Studies

Case Study by OneMain Financial

Gunderson Direct redeveloped direct marketing messaging for a financial firm. The goals are to develop a messaging platform and redesign direct mail content.

Case Study by Mutual of Omaha

Gunderson Direct provides direct mail creative development for a financial firm's guaranteed issue life insurance product. The team is responsible for copywriting, design, and more.

Case Study by Policygenius

Gunderson Direct provided direct marketing services for an online insurance marketplace. In efforts to drive qualified leads, they utilized the partner's branding assets to handle a direct mail campaign.

Case Study by Metromile

Gunderson Direct spearheaded an auto insurance company’s mail outreach campaigns and made sure that their communications were all in line. The team used a complex mail sorting device to sort mail accurately.

Case Study by Hanna Boys Center

Gunderson Direct revamped our marketing and branding strategy, including the establishment of brand guidelines and a total redesign of the print materials.

Case Study by One Medical

Gunderson Direct built new direct mailing strategies for a medical practice. They met regularly to discuss creative and strategic plans to improve response rates and reduce overall costs.

Case Study by AAA

Gunderson assisted an insurance group with a wide variety of initiatives. They provided strategy and creative resources for several campaigns over seven years, primarily supporting direct mail and email.

Case Study by Personal Capital

Gunderson provides direct mail services, including strategy and production of creative assets. They handle several million pieces of mail per quarter for the company.

Case Study by Nav

Gunderson Direct leads market research and list cleansing for a small business credit platform. They’ve improved responses, incorporated branding into new materials, and acted as a full-service direct mailing shop.

Case Study by Kitchit

Gunderson Direct completed a series of direct mail campaigns. They did market research and demographic analysis to target specific audiences. Other services included A/B testing and creative concepts.

Case Study by ZipRecruiter

Gunderson Direct manages a complex direct mail campaign, coordinating with numerous stakeholders. They don’t have their own mail shop or data brokerage, allowing them to find the best deals.

Why Choose
Gunderson Direct?

What separates us from other agencies and direct mail providers? Over 20 years of building and improving direct mail programs through our proprietary testing and optimization process. That sets our clients up with higher-quality leads to increase customer profitability.

Plus, we have claimed
Clutch’s Top DM Agency! 🏆

Let’s work together

Unique Targeting Capabilities

A street address is the most reliable prospect contact information. Better data means better-performing modeling and targeting opportunities.

Scaling Improves Efficiencies

Unlike digital channels, where fixed inventory drives up costs as you scale, direct mail costs improve thanks to manufacturing and data cost efficiencies.

Boost Response with Digital

Our Digital Boost improves overall response by deploying display, email, and informed delivery to target mail recipients based on physical address data.

The Most Trusted Channel

The government and major institutions communicate ‘must-have’ information by mail. Unlike email and other online channels, consumer scams are rare.

Mail Makes A Lasting Impression

Direct mail gets noticed. Households average eight pieces of mail a day, and everyone of those needs to be handled. Compare that to thousands of dismissible digital messages you see everyday.

Quality Leads And Better Conversions

The ANA reports that DM has the highest ROI of all media. For 20+ years we’ve helped clients generate leads, improve conversions and improve ROI.

Creative That Sells

Business Services

Healthcare & Medical

Finserv & Fintech

Real Estate Services

Insurance

Technology

Explore Our Creative Library

Recent Articles

Gunderson Direct named a 2023 Fortune Best Workplace by Great Place to Work®

💃 2 years in a row—way to go, yo! 🕺 So last year, right around this time, something rad happened. Great Place to Work® and…

Boost direct mail response with the right offer

Why your direct mail prospects deserve a better offer Mike Gunderson (Gunderson Direct CEO) and I were talking about some trends in direct mail recently.…

The 7 Ways Clients Benefit from Agency Creative Briefs

As the head of our direct marketing agency’s account team, I’ve always been a proponent of a well-conceived brief. Show me great creative, and it’s…

Working Remotely: Essential Tips for Success

Remote working has undeniably changed the way we work. Remote working has brought numerous benefits thanks to technological advancements, shifting attitudes toward work–life balance, and the effects of global events like the COVID-19 pandemic.

Dress your creative for success with informative, insightful briefs.

I’ve seen a metric ton of briefs. But as every agency and every client has their own unique format, the great ones all have one thing in common: they enable winning work.

5 Ways to Ensure Your Direct Mail Stands Out From the Crowd

To make the most of your direct mail efforts, you must give potential customers a reason to focus on your marketing ahead of the other advertisements they receive

Giving Back to the Community: A Win-Win Situation for Employees and Employers

How my company supported a cause near and dear to my heart This past April, my wife and I rode our bikes 110 miles from…

KPI’s can’t replace marketing

Tracking clicks is not the same as understanding your customer Marketing technologies have changed the game. Marketers have more data at their fingertips than ever…

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510 749 0054

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1275 A Street
Hayward, CA 94541

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