Book Review: Beat the Control
Direct marketing is successful driving top-of-funnel leads due to several key advantages that make it a top choice among many marketers.
The Fundamentals of Direct Mail Design
Direct marketing is successful driving top-of-funnel leads due to several key advantages that make it a top choice among many marketers.
Why is Direct Marketing Successful?
Direct marketing is successful driving top-of-funnel leads due to several key advantages that make it a top choice among many marketers.
HUGE News for Mailers From the USPS
Starting on August 29, 2021, postcards measuring up to 6” x 9” will mail at the first class postcard rate of 33¢ and travel through the USPS at first class speed
Don’t Make These Direct Mail Mistakes
Direct mail programs require significant time and budget — avoid these mistakes before you get too far into your channel strategy.
Direct Mail Trend Report Q4 2020
The last quarter of 2020 was not a kind one to the direct mail industry. Overall, quarterly mailings were less than half the 2020 total. The Health Insurance category was the only major bright spot, thanks to growing Medicare Advantage mailings during the Q4 annual enrollment season.
Direct Mail Trend Report: Q3 2020 Review
Gunderson Direct's Direct Mail Trend Report: Q3 2020 Review
Direct Mail Trend Report: August 2020
Gunderson Direct's Direct Mail Trend Report: August 2020
GUNDERSON DIRECT ADDS AWARD-WINNING CREATIVE LEADER
Gunderson Direct is proud to announce the addition of Jeremy Hainline as Creative Director to lead the agency’s creative and content services.
