How to be my Favorite Client
I get it — it’s probably not your goal to be my #1 client. Even so, it’s my goal to be your #1 account manager at your #1 agency. But, I can’t do it alone. Everything’s better when we work…
Informed Delivery – A TARGETED digital integration with your direct mail
Recently, I was asked to present at a Brand United webinar entitled, Dynamic Direct Mail Campaigns, Innovations, Performance, Marketing Integrations, and Advocacy. I took the opportunity to discuss a tactic that we feel presents a great advantage to mailers: Informed…
REFILLING THE WELL
7 EASY WAYS TO FUEL YOUR CREATIVITY AND KEEP THINGS FRESH I often joke with my teammates that if I waited for inspiration to strike, I would’ve gone hungry a long time ago. But since I like to eat—and I…
Does writing feel like fighting?
Do some website-ing!
I find it useful to seek outside inspiration from these websites when my writing brain is in neutral or can’t get out of first gear.
Our Better Every Day Challenge raises $52k+ for special needs kids!
The numbers are in, and y’all killed it! Thanks to your hard work and dedication, a whopping $52,885 in donations raised through our Better Every Day Challenge will be going to the nonprofit Special Forces Sports Foundation. Special Forces Sports…
My baby bombs my Zoom meetings – and that’s okay
COVID has taught us a lot about work life balance. Some of it for the better. Work life balance has long been a work world buzzword. The media portrays it as the gold standard lifestyle and people spend their lives…
Direct Mail Production Delays Continue into 2022
Mailers Need to Plan Accordingly to Minimize The Impact of Industry-wide Printing Issues. The direct mail industry was plagued by supply chain and labor issues in the latter half of 2021 resulting in delays and increased costs. While some issues…
I’m Back From My Maternity Leave and Boy, Things Are Different
I’m not just a FTE, I’m also a FTM (mom), FTW (wife), FTD (daughter) and more! I’m no stranger to maternity leave — this was my second one with Gunderson Direct. I’ve done the gazillion doctor appointments during office hours,…
A Call to Action that Earns a 3% Postage Rebate
Pairing your direct mail with voice technology can save up to 2% on postage.
Clutch Has Named Gunderson Direct the top Direct Marketing Agency
Gunderson Direct is proud to announce it has been named the number one direct marketing agency by the Washington, DC-based review and market research website, Clutch. For many years, Clutch has been recognized throughout the advertising and marketing industries for…
