What We Think About When We Develop Test Creative

Gunderson Direct is proud to announce the addition of Jeremy Hainline as Creative Director to lead the agency’s creative and content services.

Whether it's a professional multi-screen setup or a laptop on a laundry basket, we're all making this WFH thing... work for us!

Despite their differences, the goals of email and direct mail are similar and some of the techniques can crossover between the two channels. Email and direct mail marketing have a...

Our team shares some of the ways we've stayed sane and made the best of sheltering in place since March.

Direct mail and email marketing are two of the most-used methods of direct marketing. Each has its pros and cons, but which is the most cost- and time-efficient means of...

How Artificial Intelligence is Boosting Direct Mail Response Rates.