The vast majority of compiled databases are actually built on publicly available sources of data which are then combined to create a large “compiled” database of information.
20Oct 2020
The vast majority of compiled databases are actually built on publicly available sources of data which are then combined to create a large “compiled” database of information.
The data world is constantly changing. We are here to help make sense of it and optimize for your business.
Even if you know your response rate, do you know the incremental lift of your direct mail over your other marketing efforts? Alexa SundbergWhile the world of data science and new...
The key is to be prepared to capture the unique offer code wherever and whenever the recipient responds, regardless of channel. Mike GundersonThe focus of direct mail optimization is continual...
Some things come and go, but others will live on forever. This is why direct mail will continue to stand the test of time. When it comes to modern marketing,...
