Maximizing Your ROI with Direct Mail
Is the cost of direct mail worth it? The short answer is yes, and this is how to boost your ROI from it. When you print and send a direct mail piece, what are you getting? The campaign may cost…
Direct Mail Boosts Fintech Traction
Direct Mail Complements Digital, Influences Consumers and Drives Higher ROI Used correctly, direct mail and digital communications make the perfect pair for Fintech companies. They complement each other, and both have unique strengths. That’s in part why direct mail is…
Don’t Make These Direct Mail Mistakes
The Why, What, When, and How of Direct Mail Creative A/B Testing
KPI’s can’t replace marketing
Tracking clicks is not the same as understanding your customer Marketing technologies have changed the game. Marketers have more data at their fingertips than ever before to help make deployment decisions. Attribution, metrics, and measurement rule the marketing decision set.…
Webinar: How marketers are getting back into the mailbox
UPDATE: If you missed any of our presentation or would like to share this content, please click below. FREE GIFT! Over the last 20 years, we’ve participated in billions of mailings, to mailboxes around the globe. Through this experience, we’ve…
Why Is Direct Mail a Powerful Marketing Channel?
Top Direct Mail Strategies That Work
Marketing your SaaS Brand? Use a Mix of Digital and Direct Mail Marketing Channels
SaaS marketing is different. Here is a look at top trends and how direct mail can help you engage your best prospects. Creating a successful marketing strategy for a Software-as-a-Service (SaaS) company can be uniquely challenging. While traditional marketing methods…