Gundir Blog

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READ THIS BEFORE IT’S TAKEN DOWN!

Face it, you couldn’t resist reading this. After all, who knows what you could be missing if you don’t? The thought of something expiring or being taken away from us invokes our most basic primal response. Now more than ever, marketers use scarcity to creatively tap into this epicenter for...

Your Fortune Awaits!

"You just cracked open a fortune cookie about our company. What's the fortune say about our future?" Once a week we do an employee poll using Tiny Pulse software. It’s our way of staying in touch with employee sentiment and, since it’s anonymous, the staff has an outlet to honestly...