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Gunderson Direct partners with Respond Fast, a new voice technology that drives direct mail response rates & improves attribution

Gunderson Direct Inc. Hayward, CA Release: September 17, 2019 Gunderson Direct, a leading national direct mail marketing agency, announces its partnership with Respond Fast, a smart speaker-based Voice Activated Call to Action (VACTA) technology, to provide clients the latest innovation in response. Gunderson Direct, a leading national direct mail marketing...

Top 5 Direct-Mail Design Best Practices
Top 5 Direct-Mail Design Best Practices on

3 min read A strategically-designed direct-mail campaign will give you the best chance of standing out from your competitors and position you for success When it comes to the components of your overall marketing strategy, it’s crucial to understand and employ design best practices for each medium to maximize your...

Happy New Year Direct Mailers!

3 min read Mailing in January? Time to plan! Many of our clients report that January is a strong month for sales overall. Certain industries, such as financial services and self-improvement products, are most likely to experience business bumps in Q1, but we find it’s also a good time for...